It can happen without you even realizing it: your logo gets stretched on a sponsorship banner; the wrong colour blue is used on a power point presentation; or someone uses Comic Sans as the font for your press release header, and suddenly, your brand is coming across to your audience as sloppy and inconsistent. No one wants this to happen. Especially us. That is why we created Styleguide. Think of it as a user manual for your brand. If someone asks you for a logo, or wants to know what fonts are appropriate or what an ad should look like, send them here. You may not always have control over who is doing what to your corporate identity. But at least with Styleguide, you have a tool to keep things as consistent as possible.

And if you are a vendor or designer or anyone else sent here, know that using this brand properly is a big responsibility. If you are ever uncertain about what is best for the brand, remember you can always pick up the phone and call the contact number in the left hand column. It will save everyone a lot of headaches down the road.

Welcome to Styleguide. And stay healthy!

From your friends at Industrial Brand Creative